Lindsay Lohan is launching a brand-development firm called Stay Gold. The company is currently hard at work fine-tuning one of its new products: self-tanner. The tinting cream will roll out next spring along with a lower-priced line of leggings; pairs from Lindsay's 6126 line currently go for $44 to $160, but the cheapies will average $48. And after that? Accessories! Face it: Lindsay wants her name all over you. So get used to
